By+using+dynamic+hotspots+and+gliding+content+boxes%2C+a+clean+website+aesthetic+is+presented+and+maintained+throughout+the+visitor%27s+experience.
Videos+and+other+dynamic+forms+of+information+are+utilized+on+the+site+to+tell+the+HMEE%27s+story+and+how+it+became+JCB%27s+first+machine+to+join+the+U.S.+Army%27s+fleet+of+military+products.
Floating+windows+aided+the+overall+aesthetic+without+hindering+the+site%27s+intuitive+navigation.


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JCB needed a clean microsite to creatively display the function and benefits of their new High Mobility Engineer Excavator (HMEE). With their own set of specialized tools, Cargo built JCB the perfect solution.

JCB